Paul says in 1 Corinthians 9:22b “I have become all things to all people so that by all possible means I might save some.” As we work overseas, we our trying to find ways to contextualize the gospel so that the message is understandable by the person hearing it. This strategy is not unique to believers–successful restaurants and stores do the same thing to make sure their products are loved by the locals.
In the past couple of years, Dunkin Donuts has opened numerous stores throughout our city. While talking to one of our students, Giorgi, about a traditional local bean pie he explained that his favorite place to get it is at Dunkin Donuts. Who knew DD makes bean pie? Giorgi is right, it is delicious.